Playa B – Building athletes into scalable IP-led brands

Building athletes into scalable IP-led brands

Players are creators of

intellectual property

Players that can turn influence into ip-led brands

= win big

Brand & IP become the glue &

The growth engine

Define the
player brand

Create, develop
& enhance it

Protect it

Grow it

Monetise it

We bring our expertise
from the world of global corporations
in building ip-led brands into this
emergent market - the player brand

We bring our expertise from the world of global corporations in building ip-led brands into this emergent market
- the player brand